Iristrace – helping great brands to deliver on their promise
Last week We did an interview for Techcrunch Startup Battlefield that will be placed at Disrupt London, December 7-8th. Do you want to know what we said? Let’s go!
Iristrace is a cloud-based solution to quickly build and deploy control frameworks and feedback mechanisms across geographically distributed diverse teams through their mobile devices, collect and analyse the data, define and assign remediation, improvement and follow up actions as a result of the insight generated.
At Iristrace we help great brands deliver on their promise by engaging their front lines staff on quality and service excellence to create a consistently positive customer experience helping them to be faster than customer feedback and ratings in online and social platforms and learn from each other.
Iristrace covers the entire process of building, assigning, distributing the control forms, collecting the feedback, analysing the information, and defining the remediation actions. Access control and quality stage gates are included. A universal front end app for iOS and Android makes it as easy and fast as whatsapp to provide commentary and photographic evidence in support of the data collected.
We are focused on Retail, Food producers and Hospitality & leisure. However Healthcare, Industrial maintenance, Logistics Companies and Public administration also purchased the solution.
While ERP has automated the standard processes, such as Order-to-Cash or Procure-to-Pay, there is a huge opportunity to help middle managers define and deploy innovative business processes that are not yet stable and need more flexibility. Companies are embracing the bring your own device policy and see a first real opportunity to replace pen and paper for good
In Retail, Iristrace brings new insight into customer experience in the store based on both front line feedback and visual controls and remote auditing, that helps retailers assess the success of their merchandising strategy. In other industries it is all about assurance, compliance and safety made easy, and turning every employee into a part-time quality controller and auditor. Companies save time, money and gather much intelligence about their operations, helping employees learn from each other, and gauging their relative performance.